The award recognizes a sport marketing educator who excels in the promotion and advancement of graduate students by having an established record of mentoring graduate students; serving as an advocate at an institutional, national and/or international level; demonstrating a commitment to the professional development of advisees; or contributing to the growth of a graduate-level sport marketing curriculum.
“I was a doctoral program director at my former university, University of South Carolina. Here at UNT, I’m really focused on the M.B.A. and B.B.A. programs,” Heere said. “It’s always been very rewarding. To be recognized for that, that’s very special. I’m very honored by this recognition.”
Heere said he was nominated by one of his former doctoral students.
Heere was hired as the director of sport management at UNT in August 2018. He was also responsible for the launch of the innovative 36-credit-hour professional online M.B.A. in sport entertainment management that was announced in partnership with the Dallas Cowboys in February 2020.
Most years, the Stotlar award is presented during the annual SMA conference. However, due to COVID restrictions, the award was presented during a virtual ceremony.
Heere is the first winner from Texas. Previous winners have hailed from Colorado, Oregon, Florida, Kentucky, Nevada and Georgia.