University of North Texas and Coursera offer first-of-its-kind online Bachelor of Science in General Business

Thursday, December 16, 2021 - 10:25

DENTON (UNT), Texas – University of North Texas is expanding access and opportunity with a new online Bachelor of Science in General Business degree.

UNT is the first university in the United States to offer a fully online undergraduate business degree on the Coursera platform.

Combining business theory with practical applications, the BSGB will prepare students for a variety of career opportunities, while providing a seamless and efficient pathway to an MBA.

“We are thrilled to offer a new way for students to engage with renowned UNT faculty and earn an AACSB-accredited business degree in a different format,” said Marilyn Wiley, Dean of the G. Brint Ryan College of Business. “The degree will not only provide students with fundamental business skills, but it will also emphasize the first-hand learning and critical thinking necessary for students to become career-ready and valuable additions to the industry.”

The BSGB curriculum will take a comprehensive approach, providing a solid foundation in accounting, business information systems, finance, management and marketing to enable students to explore diverse job roles and career paths across industries. Students will also have the opportunity to pursue for-credit paid internships to gain direct industry experience.

“With a job-relevant curriculum and engaging online format, the BSGB meets the evolving needs of students who are looking for deep value, relevance and career flexibility in a degree education,” said Adam Fein, Vice President for Digital Strategy and Innovation at UNT. “Our partnership with Coursera enabled us to rethink the delivery of a high-quality at-scale business degree, to make it accessible, affordable and valuable for students across the world.”

To further improve access and opportunity, the program sets students up to seamlessly continue their learning journey with an MBA. Graduates of the BSGB who are admitted to the online or on-campus MBA program at UNT can earn their MBA with 36 credits, as opposed to 48. Students who complete the BSGB with a 3.5 GPA or better will also be provided direct entry into UNT’s on-campus MBA program without any testing or prerequisite requirements.

Applications open Jan. 1, 2022, with the first courses offered in Fall 2022. Learn more at


About G. Brint Ryan College of Business

The University of North Texas G. Brint Ryan College of Business is the choice of nearly 8,000 students — making it one of the largest business schools in the nation. Since 1961, the college has been continuously accredited by the Association to Advance Collegiate Schools of Business (AACSB) — a hallmark of the world’s best business schools. Nationally recognized and cutting-edge degrees, enable students to learn beyond the classroom so they can become leaders in their field.

About UNT Online

Wherever you are in life, the University of North Texas offers a path that can help you achieve your educational and career goals. UNT is committed to innovative, high-demand program offerings and its online programs serve students around the world. As one of the largest providers of online credit courses among Texas public universities, UNT offers more than 80 online program options including bachelor's, master's and doctoral degrees as well as undergraduate and graduate certificates.

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