UNT marketing, advertising professors available to discuss Super Bowl commercial
The following University of North Texas faculty members are available to discuss the advertising that will be shown during Sunday's (Feb. 2) broadcast of Super Bowl XLVIII, which will be played at MetLife Stadium in East Rutherford, N.J., between the Denver Broncos and the Seattle Seahawks.
Bill Ford is a senior lecturer in UNT's Frank W. and Sue Mayborn School of Journalism,
Before teaching at UNT, Ford was the owner of his own advertising/graphic design agency in Dallas for 15 years. His clients included Southwest Airlines, Frito-Lay, and Disney, as well as many local companies. During this time, Ford served as president of both the Dallas Society of Visual Communications and the Dallas-Fort Worth chapter of the American Institute of Graphic Arts. Ford was also a creative director for Luminant Worldwide, an Internet solutions company, where he served clients such as aa.com (American Airlines), hilton.com (Hilton Hotels), and containerstore.com (The Container Store).
David Strutton is a professor of marketing in UNT's College of Business. Strutton researches marketing strategy, creativity, and new product development and has published more than 150 academic journal articles and papers in the Journal of the Academy of Marketing Science, Journal of Business Research and others.
Office phone number: 940-565-3123
Cell phone number: 940-368-5696